News

Even though we are coming into Winter, it didn't stop Bike Hero's Operations Manager Toby, from digging out his bike and dusting off his running shoes to compete in the Dorney Duathlon Sprint Race.   We couldn't have asked for a better day for the event to take place, considering it was November. A perfect, crisp but cold, cloudless day....

Bike shops of yesteryear seemed more like Aladin’s caves than traditional high street retail establishments. Often dark and piled high with many years-worth of eclectic parts and accessories, they shunned ordered aisles in favour of nooks filled with niche trinkets and cabinets piled with difficult-to-identify components of undisclosed age. To the hardened enthusiast they were places of great interest, but...

How much?! We all know that dreaded phone call when the bike (or car) is in for a service and the mechanic calls with a quote way higher than you anticipated and where parts are worn that you hadn’t even considered. Servicing is a necessity and your bike is a machine that sees a hard life in some pretty harsh...

As the crisp winter air arrives and nights draw in, many cyclists hang up their bikes and retreat indoors, but for those who are determined to keep pedalling through the colder months winter can provide some of the most dramatic and rewarding riding of the year. To really enjoy winter riding though proper bike preparation is crucial. In this week’s...

On Sunday 6th August, our Operations Manager Toby took on his first triathlon, the Challenge London Sprint Triathlon. He found the whole event to be challenging but inspiring. The day started early for a lot of the competitors. The earliest wave of events started with the new Middle Distance race, which covers a 1.9km swim, 80km cycle and a 21km...

The argument for running tubeless tyres over a traditional inner tube set up has been raging for years, with tubeless slowly gaining the upper hand, first in mountain bikes and now road. But which is right for you? For the uninitiated, ‘tubeless’ means that instead of an inner tube, the tyre itself is sealed to hold air and is filled...

You’ve booked a holiday to your favourite cycling destination, maybe Mallorca, the Alps or possibly a bit further afield. Either way, you are now faced with the prospect of getting your bike to the destination in one piece. This can be a straightforward task but equally there are plenty of pitfalls that could potentially cost you money, damage your pride...

Cycling out through London’s dramatic urban landscape into the lanes of the picture-perfect Surrey Hills can be a beautiful experience, but what truly elevates the journey are the plentiful opportunities for an indulgent pit stop along the way. There are cafes, pubs and delis offering welcoming respite for weary cyclists, serving up not only delicious food and refreshing drinks but...

E-bikes are rapidly gaining popularity across virtually all cycling disciplines – and now account for over a quarter of new bike sales annually in the UK. They are a great alternative to traditional or ‘analogue’ bikes for a number of reasons. They provide a more effortless and efficient mode of transportation, can allow riders to travel further, faster than before...

I could never understand the Spring Classic bike races. I thought they were the preserve of ‘proper’, dedicated cycle enthusiasts. They seemed shrouded in mystery, with deep historical roots and traditions difficult to unpick. It turns out I was wrong, the Classics are really rather easy to understand and today we look at what they are and why you should...

Do you know what to do if you have an accident on the bike that wasn’t your fault? We’ve partnered up with the team at CAMS - Cycling Accident Management System - to help you get back on the bike as quickly as possible, while CAMS will make sure that you are looked after if you’re involved in a crash...

Keeping on top of your bicycle servicing and maintenance might seem like an annoying and arduous task at the time but by following a few simple steps regularly, especially after wet rides, can not only help keep your bike rolling smoothly but also prolong the life of your components. By spending just 5-10-minutes on your bike you’ll avoid the need...

Did you know we offer a bike pick up and drop off service? 🚲 We'll pick up your bike(s) at the best possible time for you, before servicing your bike(s) at our workshop and returning it back to you ready to ride within 72-hours. All to provide you with the easiest and most convenient bike service in West London &...